Not every project ends as a bottle. Some continue as films, pop-ups, objects, or moments that happen on site and are worth keeping. For us, Records is not an appendix to a project, but a record of what exists beyond packaging and still shapes the feeling of a brand.
不是每次项目都只停留在酒瓶上。有些会继续变成影片、快闪、周边物件,或者那些发生在现场、也值得被留下来的时刻。对我们来说,Records 不是项目的补充页,而是一些包装之外、但同样构成品牌感受的记录。